By Staff Reporter
DUBAI -Dubai’s Roads and Transport Authority (RTA) generated AED 5.3 billion in revenue through its digital channels during 2025, marking a 20.6 percent increase compared to the previous year and reinforcing Dubai’s position as a global leader in smart government services.
According to figures released by the RTA, digital transactions exceeded 628 million during the year, reflecting a 13 percent year-on-year increase. The authority delivered 105 services through six digital channels, achieving a remarkable 96 percent digital adoption rate and a customer happiness score of 98 percent.
RTA Director-General and Chairman of the Board of Executive Directors, Mattar Al Tayer, said the achievement represents a significant shift from traditional service digitisation towards a fully integrated digital ecosystem powered by data analytics and artificial intelligence. He noted that future plans will focus on expanding the use of AI and emerging technologies while strengthening integration with Dubai’s wider digital government platforms.
The RTA Dubai application continued its rapid growth, surpassing 1.2 million active users. Annual visits to the app reached 68 million, representing a 144 percent increase compared to 2024. During the year, the authority introduced 18 new services through the platform.
Meanwhile, the S’hail mobility application expanded its services by incorporating nol card features and additional smart functionalities. Journey-planning requests through the app rose by 48 percent to reach 48 million.
Smart kiosks also recorded strong performance, processing more than one million transactions and generating over AED 425 million in revenue, an increase of 17.3 percent from the previous year.
The virtual assistant “Mahboub” expanded its capabilities to provide 32 interactive services under Phase Three of the Services 360 Plan. The enhancement contributed to an 8.1 percent increase in revenue generated through the platform.
In addition to its financial and technological achievements, the RTA attained a perfect 100 percent score in accessibility assessments for People of Determination and improved its Digital Customer Experience score by 12 percent to reach 83 percent.
The year concluded with international recognition for the authority, as both the RTA Dubai app and the S’hail app received honours at the Global Business Tech Awards for excellence in mobile innovation and public sector technology.
Source: Dubai Media Office
