Apart from the UAE, WokBoyz has also lined up franchise deals in overseas markets.
With the region’s out-of-home dining aiming for another strong year, WokBoyz – purveyors of Asian street food dining – has opened a new location in the UAE, this time at Sharjah’s Sahara Centre,
Research suggests that consumer-facing food service outlets across the UAE generated Dh58.4 billion in sales during 2022, and is expected to see a ‘near 50 per cent rise in sales in 2023 and the coming year’.
“Our newest location is strategically positioned to serve the community of northern emirates,” said Gaurav Sabharwal, CEO of WokBoyz..
The F&B operator has additional franchise agreements ‘already’ secured in international markets. It currently has branches in the UAE at Sheikh Zayed Road, Dubai Silicon Oasis, Dubai Internet City, Delivery Kitchen in Motor City, Mirdif City Centre and now at Sahara Centre, Sharjah.